Robert Hayden

Evaluator
DISC Type : Sdc

Regional Business Director at Focal One

New York, New York, United States

Overview

Robert is a senior sales leader with over nine years of experience in the medical device technology industry, specializing in disruptive robotics and capital equipment. He has a proven track record of selling complex solutions and building relationships with key healthcare executives. He holds a degree from Montclair State University.

He has deep expertise in bringing first-of-their-kind robotic platforms, like the Focal One HIFU system and the Monarch bronchoscopy platform, to market.

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Medical Robotics
His career is centered on promoting disruptive robotic platforms in urology and bronchoscopy for companies like Focal One and Auris Health.
Disruptive MedTech
He specializes in launching "first and only" technologies, such as the Focal One HIFU robotic system for precise prostate tissue ablation.
Urology Sales Strategy
Possesses extensive experience in the urology space from his time at Olympus, Auris Health, and Focal One, focusing on innovative treatments.

Media Appearances

TSIA Advisory Boards – Robert Hayden listed as Regional Business Director, Focal One. Featured in TSIA (Technology Services Industry Association)

See Now

Work History

2-2024
Regional Business Director at Focal One
5-2022 - 2-2024
Territory Manager, Monarch Robotic Bronchoscopy Platform at Auris Health, Inc
5-2018 - 5-2022
Territory Manager Urology at Olympus Corporation of the Americas
6-2016 - 5-2018
Associate Territory Manager- Urology/gynecology at Olympus Corporation of the Americas
12-2014 - 8-2016
Physiostim Sales representive at Orthofix

Education

2009 - 2013
Bachelor of Applied Science (B.A.Sc.) from Montclair State University

More Information

Social Presence :

Prographics :

Exp : 11 Location : New York, New York, United States Job Level : Mid-senior Designation : Regional Business Director at Focal One

Interested in

Sports

4 year collegiate athlete

URL has been copied!

Insights For Selling To Robert

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robert is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Robert

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Robert move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Robert take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Robert

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.