Robert Schoenberger in

Robert Schoenberger

Enthusiast · DISC type i
Vice President of Content Strategy, Manufacturing & Engineering Group at EndeavorB2B
📍 Greater Chicago Area, United States

Robert Schoenberger is the Vice President of Content Strategy for EndeavorB2Bs manufacturing group, overseeing editorial for 22 brands. An award-winning journalist with a BA from the University of Houston, his career spans several newspapers and magazines, with deep expertise in manufacturing technology and the automotive sector since the late 1990s.

Robert demonstrates a clear passion for the human side of industry, particularly the ingenuity within the automotive world. His writing often weaves personal narratives into complex business topics, showing an appreciation for storytelling as a way to connect with and explain the manufacturing landscape.

Unique Fact: He founded and launched the magazine "Todays Motor Vehicles, " focusing on automotive design and manufacturing.

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Experience
30 Years
Current Role
Vice President of Content Strategy, Manufacturing & Engineering Group
Job Level
Senior
Location
Greater Chicago Area, United States
Personality Overview

How Robert shows up

Story Driven
Non-Confrontational
Optimistic

Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals. They agree with others often, so exercise caution when relying on their word.

Priorities

Topics Robert cares about

AI in Manufacturing
He actively posts about the nuances of AI copilots and the importance of clear, shared terminology within the industry, indicating a focus on practical AI application.
Automotive Ingenuity
He founded a magazine dedicated to automotive manufacturing and has expressed his love for the industry and the ingenuity of the people who work in it.
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Career

Work history

6-2025
Vice President of Content Strategy, Manufacturing & Engineering Group
EndeavorB2B
7-2023
Editorial Director: Manufacturing Group
EndeavorB2B
10-2021
Editor In Chief, IndustryWeek
EndeavorB2B
6-2021 - 10-2021
Senior Editor
North Coast Media, LLC
12-2013 - 5-2021
Editor Today's Motor Vehicles
GIE Media, Inc.
In the press

Media appearances

Blog | B2B Marketing Insights & Strategy | EndeavorB2B. Featured in Endeavor Business Media (EndeavorB2B)
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Robert Schoenberger – Blog Post on EndeavorB2B. Featured in EndeavorB2B (Endeavor Business Media)
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Education
1992 - 1996
BA
University of Houston
1990 - 1991
Education details unavailable
Texas Tech University
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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