Rochelle (Welnack) Abramowitz in

Rochelle (Welnack) Abramowitz

Observer · DISC type ic
Vice President, Omni-Channel Marketing at PetSmart
📍 Greater Phoenix Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

Login to view overviewLogin to view overview
Experience
18 Years
Current Role
Vice President, Omni-Channel Marketing
Job Level
Senior
Location
Greater Phoenix Area, United States
Personality Overview

How Rochelle shows up

Value Driven
Curious
Assertive

They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals.

Priorities

Topics Rochelle cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
Login to view topicsLogin to view topics
Career

Work history

1-2026
Vice President, Omni-Channel Marketing
PetSmart
2-2024 - 2-2026
Sr. Director, Personalized Marketing
PetSmart
3-2022 - 3-2024
Sr. Director, Services Marketing
PetSmart
3-2020 - 3-2022
Marketing Director, Brand & Planning
PetSmart
11-2018 - 3-2020
Director, Consumer Marketing
PetSmart
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
Login to viewLogin to view media
Education
2003 - 2007
Finance
W. P. Carey School of Business – Arizona State University
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

Other PetSmart Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Rochelle. Free, 10 seconds.