Rodrigo San Martin

Questioner
DISC Type : c

Gerente Comercial at Deportes Sparta

Chile

Overview

Rodrigo San Martín is a results-oriented Commercial Manager at Deportes Sparta, with an MBA from the Pontificia Universidad Católica de Chile. He specializes in strategic planning and omnichannel business transformation for major retail and sporting goods brands across Latin America. He also serves as an adjunct professor at Universidad Finis Terrae.

Outside of his corporate and academic roles, Rodrigo is a dedicated and accomplished endurance athlete. He is a passionate triathlete who has competed multiple times in the Ironman 70. 3 Pucón, skillfully blending his personal passion for sports with his professional life.

He is an IRONMAN, having completed the grueling race in Barcelona, which consists of a 3. 8km swim, 180km of cycling, and a 42km marathon.

Personality Overview

Cautious & Analytical

Not Easily Convinced

Systematic

They are more likely than others to negotiate on pricing and terms.  They prefer to do thorough analysis of any situation. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Endurance Athletics
As a dedicated triathlete, he has completed a full IRONMAN in Barcelona and participated in the Pucón 70. 3 race at least ten times, demonstrating immense personal discipline.
Omnichannel Strategy
He is an expert in creating a hybrid between physical and digital retail, believing the key challenge is finding the perfect balance to enhance the customer experience.
Sports Partnerships
In his role at Sparta, he leads major collaborations and sponsorships, such as with the Pan American Games and the IRONMAN 70. 3 Pucón event.

Media Appearances

Rodrigo has no verified media appearances

Work History

1-2023
Gerente Comercial at Deportes Sparta
7-2021 - 1-2023
Gerente Comercial at Establecimientos Comerciales California S.A
6-2020 - 10-2022
Socio - Consultor at ACTION PARTNERS Chile
5-2019 - 4-2020
Gerente de Negocios at Lee / Wrangler (Licencia Jeansblue Spa)
6-2018
Profesor Adjunto at Universidad Finis Terrae FEN

Education

2020 - 2020
Certificado from Pontificia Universidad Católica de Chile
1996 - 1997
Master of Business Administration (MBA) from Pontificia Universidad Católica de Chile

More Information

Social Presence :

Prographics :

Exp : 32 Location : Chile Job Level : N/A Designation : Gerente Comercial at Deportes Sparta
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Insights For Selling To Rodrigo

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rodrigo is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Rodrigo

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rodrigo move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Rodrigo take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Rodrigo

Personality Compatibility


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