Roland Biron

Questioner
DISC Type : c

Director of Sales & Marketing at The King and Prince Beach & Golf Resort

St Simons Island, Georgia, United States

Overview

Roland has no verified overview

Personality Overview

Not Easily Convinced

Price-Sensitive

Value Seeker

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to analyze every situation thoroughly.


Topics They Care About

Roland has no verified topics they care about

Media Appearances

Roland has no verified media appearances

Work History

12-2022
Director of Sales & Marketing at The King and Prince Beach & Golf Resort
11-2014 - 12-2022
Director of Sales and Marketing, Macon Marriott City Center & the Macon Convention Center at Marriott Hotels
7-2009 - 3-2012
Director of Sales and Marketing at Hyatt Hotels Corporation
4-2004 - 7-2007
Director of Sales at InterContinental Buckhead Atlanta
1-1998 - 3-2004
Area Director at The Ritz-Carlton Hotel Company, L.L.C.

Education

1984 - 1989
BS from UNH Peter T. Paul College of Business and Economics

More Information

Social Presence :

Prographics :

Exp : 23 Location : St Simons Island, Georgia, United States Job Level : Mid-senior Designation : Director of Sales & Marketing at The King and Prince Beach & Golf Resort
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Insights For Selling To Roland

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roland is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Roland

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Roland move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Roland take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Roland

Personality Compatibility


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