Ron Renner

Critic
DISC Type : C

Director NAOU Execution Excellence and Performance Management at The Coca-Cola Company

Atlanta, Georgia, United States

Overview

Ron has no verified overview

Personality Overview

Negotiator

ROI Driven

Critic

They don’t appreciate bells and whistles unless backed by data.  They prefer to do logical analysis and value evidence over emotions. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Ron has no verified topics they care about

Media Appearances

Ron has no verified media appearances

Work History

3-2023
Director NAOU Execution Excellence and Performance Management at The Coca-Cola Company
3-2021
Group Director, RGM - Revenue Planning and Capability Enablement, North America Operating Unit at The Coca-Cola Company
3-2015 - 2-2021
Group Director, U.S. Franchise RGM - Coca-Cola North American at The Coca-Cola Company
6-1986 - 6-1988
Territory Sales Manager - Consumer Products at SmithKline Beecham

Education

1988 - 1989
MBA from University of Georgia - Terry College of Business
1983 - 1986
Bachelor's Degree from University of Tennessee, Knoxville

More Information

Social Presence :

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Exp : 12 Location : Atlanta, Georgia, United States Job Level : Mid-senior Designation : Director NAOU Execution Excellence and Performance Management at The Coca-Cola Company
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Insights For Selling To Ron

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Be formal and objective, they will appreciate it more
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Do not use very emotional or colorful language
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ron is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Ron

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Ron move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Ron take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Ron

Personality Compatibility


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