Ronaldo De Barros Barreto Filho

Critic
DISC Type : C

Diretor de Negócios Corporativos e Riscos Financeiros at Grupo HDI

São Paulo, São Paulo, Brazil

Overview

Ronaldo de Barros Barreto Filho is a seasoned sales leader with over 27 years of experience in the insurance and banking sectors. As Director of Corporate Business and Financial Risks at Grupo HDI, he focuses on team management, business development, and execution. He holds multiple MBAs, including an Executive MBA from Business School São Paulo.

Beyond his executive role, Ronaldo is deeply engaged in the professional community as an academic at Brazils National Academy of Insurance and Pension Plans (ANSP). He actively participates in industry seminars and networking events to foster market development and build strong relationships with business partners.

He has published articles on economics and insurance, underscoring his thought leadership in the industry.

Personality Overview

Objective Thinker

ROI Driven

Negotiator

They don’t appreciate bells and whistles unless backed by data.  They choose to analyze logically and value facts to emotions. They like to do things independently and don’t look for support from others.

Topics They Care About

Corporate Risk
His current role is Director of Corporate Business and Financial Risks, and he actively participates in seminars and academic discussions on risk management.
Building Partnerships
Recent activities show a strong focus on strengthening relationships with key partners like WTW and Marsh and attending major industry networking events like CONEC.
Insurance Market Growth
He participates in industry events, such as seminars in Panama, to foster dialogue and contribute to the broader insurance market's development and strategy.

Media Appearances

Entrevista com Ronaldo de Barros Barreto Filho – HDI Global segue com a expansão no Brasil. Featured in HDI Global – Infocenter Insights

See Now

Conversa com Executivos – Ronaldo de Barros Barreto Filho (Diretor de Negócios Corporativos e Riscos Financeiros, Grupo HDI). Featured in SindSegSP – Conversa com Executivos

See Now

Work History

4-2025
Diretor de Negócios Corporativos e Riscos Financeiros at Grupo HDI
1-2017 - 7-2025
Commercial Head at HDI Global SE
9-2014 - 12-2016
Agency Engagement Leader - Brazil at AIG
1-2013 - 9-2014
Executive Director at Invest Seguradora
8-2011 - 9-2012
Sales Director at Itaú Auto e Residência

Education

2005 - 2007
Executive MBA from Business School São Paulo (Rotman/Toronto)
2001 - 2003
MBA from FGV - Fundação Getulio Vargas

More Information

Social Presence :

Prographics :

Exp : 14 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Diretor de Negócios Corporativos e Riscos Financeiros at Grupo HDI
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Insights For Selling To Ronaldo

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be ready for penetrating questions and critical examination of your pitch
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Do not use very emotional or colorful language
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ronaldo is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Ronaldo

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Ronaldo move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Ronaldo take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Ronaldo

Personality Compatibility


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