Rory McClenaghan

Evaluator
DISC Type : dcs

Group Strategy Director for Molson Coors Beverage Company In-house Agency at Molson Coors Beverage Company

Greater Chicago Area, United States

Overview

Rory has no verified overview

Personality Overview

Fast But Analytical

Thorough Evaluator

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Rory has no verified topics they care about

Media Appearances

Rory has no verified media appearances

Work History

3-2022
Group Strategy Director for Molson Coors Beverage Company In-house Agency at Molson Coors Beverage Company
3-2021 - 2-2022
Senior Director Strategy for Molson Coors Beverage Company In-house Agency at Molson Coors Beverage Company
3-2020 - 3-2021
Strategy Director for Molson Coors Beverage Company In-house Agency at Molson Coors Beverage Company
8-2019 - 3-2020
Freelance Creative Strategist at Self-Employed
4-2013 - 7-2019
Director Of Content at We Are Social

Education

2001 - 2004
BA from UCL
2007 - 2007
NCTJ from Lambeth College

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Chicago Area, United States Job Level : Mid-senior Designation : Group Strategy Director for Molson Coors Beverage Company In-house Agency at Molson Coors Beverage Company
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Insights For Selling To Rory

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Be prepared for comments or questions that are critical of your product or your claims
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid too much small talk, just a few formal pleasantries should be fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rory is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Rory

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Rory move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Rory take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Rory

Personality Compatibility


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