Roshan Fernando

Commander
DISC Type : D

Director – Global Markets (UK, Australia & New Zealand) at Ceycoir Substrates (Pvt) Ltd

England, United Kingdom

Overview

Roshan has no verified overview

Personality Overview

Impact-Driven

Risk-Taker

Candid & Clear

They are less concerned about the product and more about its potential impact.  They put a lot of effort into ensuring personal success. They respond better to strong and respectful interactions.

Topics They Care About

Roshan has no verified topics they care about

Media Appearances

Roshan has no verified media appearances

Work History

3-2026
Director – Global Markets (UK, Australia & New Zealand) at Ceycoir Substrates (Pvt) Ltd
9-2025 - 3-2026
Sales Manager at Surya Foods
2-2024 - 9-2025
Sales Manager at Unisnacks
3-2020 - 2-2024
Sales Manager - Modern Trade at A. Baur & Co. (Pvt.) Ltd.
1-2016 - 3-2020
Business Development Manager - Key Accounts at GSK

Education

2013 - 2019
Professional Post Gratuate In Marketing from CIM | The Chartered Institute of Marketing
1986 - 1999
Advance Level from St Peter's College

More Information

Social Presence :

Prographics :

Exp : 14 Location : England, United Kingdom Job Level : Mid-senior Designation : Director – Global Markets (UK, Australia & New Zealand) at Ceycoir Substrates (Pvt) Ltd
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Insights For Selling To Roshan

During A Call Or A Meeting

DO's

  • Make sure that you circle back fast on any action items, it wins their trust
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Be respectful but crisp

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Do not spend too much time focusing on product tech or features
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roshan is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Roshan

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Roshan move?

  • If convinced, they can reach decisions quite fast.
  • Can Roshan take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Roshan

Personality Compatibility


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