Roshni Shokar in

Roshni Shokar

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Fractional GTM Leader & Consultant at Freelance
📍 Detroit, Michigan, United States

Roshni Shokar is a strategic operator specializing in go-to-market, partnerships, and mission-driven innovation. She excels at launching new markets and scaling programs by aligning cross-functional teams. She holds an MBA from Northwesterns Kellogg School of Management and a BBA from the University of Michigan.

Outside of her professional life, Roshni is a reflective individual, drawing quiet lessons from experiences like a trip to Japan and finding relevance in classic stories like "The Little Prince" as a working parent. She is a passionate advocate for the city of Detroit.

She strongly believes in the sentiment that Detroit is "big enough to matter in the world… and small enough for you to matter in it. "

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Experience
12 Years
Current Role
Fractional GTM Leader & Consultant
Job Level
Mid-senior
Location
Detroit, Michigan, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Roshni cares about

Go-to-Market Strategy
As a fractional GTM leader, she partners with early-stage founders to define positioning, validate customer profiles, and operationalize growth strategies.
Public-Sector Partnerships
At Wonderschool, she owned go-to-market execution for state partnerships that totaled over $20M in public-sector revenue, showcasing her expertise in this area.
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Career

Work history

11-2025
Fractional GTM Leader & Consultant
Freelance
9-2025
Member
The Old Girls Club
12-2023 - 11-2025
General Manager, MI & MO
Wonderschool
4-2023 - 12-2023
Associate Director of Platform Experience
Michigan Central
10-2020 - 4-2023
Startup Engagement Manager
Michigan Central
In the press

Media appearances

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Education
2015 - 2017
Master of Business Administration (M.B.A.)
Northwestern University - Kellogg School of Management
2008 - 2012
BBA
University of Michigan
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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