Ross Wehner, MBA

Visionary
DISC Type : Ds

Director of Product at Red 6

Boulder, Colorado, United States

Overview

Ross is a Director of Product at Red 6, leading the development of tomorrows technology with a focus on augmented reality. He has a strong technical background in robotics from his time at PickNik and Stratom, and holds an MBA from Colorado State University. People who have worked with him describe him as thoughtful, analytic, and a collaborative leader.

Based on his education and work history in Colorado and Indiana, Ross may have an affinity for the local culture and outdoor activities those states offer. He has also shown support for community-building events within the tech industry.

Unique fact: Ross is a co-inventor on multiple patents, including four related to an autonomous cargo transport system.

Personality Overview

Goal-Oriented

Early Adopter

Risk Tolerant

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Augmented Reality
As the Director of Product at Red 6, he is directly involved in expanding AR platforms for advanced tactical training, a field he is passionate about.
Robotics & Automation
His career includes extensive product management experience at robotics firms PickNik and Stratom, where he worked on features like mobile manipulation control.
Product Innovation
His professional focus is on managing and launching complex digital platforms, driving growth through innovative technology, and he holds several patents.

Media Appearances

Ross has no verified media appearances

Work History

9-2025
Director of Product at Red 6
8-2024 - 9-2025
Product Manager at Red 6
12-2023 - 7-2024
Product Manager at PickNik Robotics
1-2022 - 12-2023
Senior Product Manager + Corporate Development and Strategy at Stratom, Inc.
5-2019 - 9-2022
Product Strategy, Program Manager, & Senior/ Lead Robotic Systems Engineer at Stratom, Inc.

Education

Master of Business Administration - MBA from Colorado State University College of Business
Bachelor of Science (B.S.) from Purdue University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Boulder, Colorado, United States Job Level : Mid-senior Designation : Director of Product at Red 6
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Insights For Selling To Ross

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ross is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Ross

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Ross move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Ross take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Ross

Personality Compatibility


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