Rowan Lalor

Examiner
DISC Type : sc

Sales Director at Higher Logic

Greater Sydney Area, Australia

Overview

Rowan Lalor is the Sales Director for Higher Logic in Sydney, Australia, with over 15 years of experience helping associations achieve strategic goals in member engagement and growth. Colleagues describe him as a proactive and trusted advisor. He holds an Honours Degree in Marketing from Dublin Business College.

Outside of work, Rowan is an avid supporter of the Irish Rugby team and enjoys playing golf, having recently scored his first hole-in-one. He is also actively involved with charitable organizations, including the Cancer Council and The Smith Family, and has supported fundraising efforts for motor neurone disease research.

He has a passion for helping associations find the best engagement platform for their members to drive collaboration and retention.

Personality Overview

Overcautious

Process Oriented

Unexpressive

The only way to convince them is by showing them examples and ample proof.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Member Engagement
His role at Higher Logic focuses on partnering with association executives to improve member value, engagement, retention, and revenue growth through technology.
Charitable Causes
He is actively involved with the Cancer Council and The Smith Family and has supported fundraising challenges for FightMND.
Golf
He is a keen golfer and celebrated scoring his first hole-in-one in September 2023.

Media Appearances

Rowan has no verified media appearances

Work History

10-2018
Sales Director at Higher Logic
7-2015 - 10-2018
State Sales Manager at Astute Payroll
2-2014 - 6-2015
Senior Sales Manager NSW at Astute Payroll
2-2013 - 2-2014
Business Development Manager at Astute Payroll
10-2012 - 1-2013
Business Development Leader at Job Capital

Education

1994 - 2002
Marketing from Belvedere College

More Information

Social Presence :

Prographics :

Exp : 14 Location : Greater Sydney Area, Australia Job Level : Mid-senior Designation : Sales Director at Higher Logic
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Insights For Selling To Rowan

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rowan is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Rowan

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Rowan move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Rowan take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Rowan

Personality Compatibility


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