Ruben Castillo

Critic
DISC Type : C

Director of Cyber Security Operations at Baylor University

Waco, Texas, United States

Overview

Ruben has no verified overview

Personality Overview

ROI Driven

Precise

Critic

Unless the value is proven by data, they are unlikely to value fancy features.  They choose to analyze logically and value facts to emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Ruben has no verified topics they care about

Media Appearances

Ruben has no verified media appearances

Work History

2-2021
Director of Cyber Security Operations at Baylor University
1-2017 - 2-2021
Sr. Security Analyst at Baylor University
8-2016 - 12-2016
Network Defense Intrusion Analyst at DISA
1-2015 - 8-2016
A6 Superintendent at Air Mobility Command - Directorate of Communications
2-2014 - 1-2015
Chief Enlisted Manager at 375th Communications Squadron

Education

2010 - 2012
Master's degree from Webster Univesity
2003 - 2007
Bachelor of Science (B.S.) from University of Maryland Global Campus

More Information

Social Presence :

Prographics :

Exp : 15 Location : Waco, Texas, United States Job Level : Mid-senior Designation : Director of Cyber Security Operations at Baylor University
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Insights For Selling To Ruben

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Be ready to answer many clarity-seeking questions and requests for information
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ruben is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Ruben

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Ruben move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Ruben take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Ruben

Personality Compatibility


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