Ruchi H.

Enigma
DISC Type : dic

Founder at Better Food Mood

United Kingdom

Overview

Ruchi H. is a serial entrepreneur and the founder of the health brand Better Food Mood. A graduate of The London School of Economics and Political Science, she leverages her passion for nutrition to create functional teas and superfoods. Her recent successes include launches in Selfridges and Nathalie Mayfair stores.

Describing herself as an adventurer and learner, Ruchi channels her passion for self-development into her brands mission of helping people live healthier and happier lives. Her journey has been marked by resilience, learning from failures to achieve success and pursuing her goal of making a positive impact on others.

Before entering the wellness industry, she founded a luxury brand creating 3D-printed personalized jewelry for men.

Personality Overview

Fast Follower

Persuasive & Assertive

Challenger

They are generally strong communicators and are not easy to convince.  They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Health & Wellness
Her current venture, Better Food Mood, is a health and wellness brand focused on helping people eat healthier and live happier through functional foods.
Serial Entrepreneurship
She has founded multiple businesses across diverse industries, including luxury jewelry, e-commerce marketplaces, and now the wellness sector.
FMCG Retail Growth
She is currently focused on expanding her brand's retail presence, securing placements and reorders from major department stores like Selfridges.

Media Appearances

Ruchi has no verified media appearances

Work History

4-2022
Founder at Better Food Mood
1-2018 - 4-2022
Hotelier at Hotelier
Founder at Ephori London
Owner at Fashuun Village
Founder at Keep Calm and Buy British

Education

2005 - 2008
Bachelor of Science - BSc from The London School of Economics and Political Science (LSE)
Education details unavailable from North London Collegiate School

More Information

Social Presence :

Prographics :

Exp : 8 Location : United Kingdom Job Level : Leadership Designation : Founder at Better Food Mood
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Insights For Selling To Ruchi

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ruchi is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Ruchi

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Ruchi move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Ruchi take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Ruchi

Personality Compatibility


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