Rukmini D.

Questioner
DISC Type : c

Engagement Manager at ZOOMRX

New York City Metropolitan Area, United States

Overview

Rukmini is an Engagement Manager at ZOOMRX with over five years of experience in product launch strategy within the digital health and life science sectors. A New York University graduate, colleagues describe her as highly organized, collaborative, and detail-oriented, with deep expertise in bringing novel treatments to market.

Outside of her consulting work, Rukmini has an interest in the intersection of finance and technology, having completed a Wharton executive program in Fintech. Her past involvement with a campus publication at NYU suggests a potential passion for writing and media.

She holds a certificate in "Fintech Revolution" from Wharton Executive Education, blending financial tech expertise with her life sciences background.

Personality Overview

Systematic

Cautious & Analytical

Price-Sensitive

They prefer to analyze every situation thoroughly.
  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Digital Health Launch
Specializes in end-to-end launch strategy for digital therapeutics, covering everything from brand strategy and pricing to patient services.
Rare Disease Commercialization
Has led opportunity assessments and analyzed the market landscape for novel treatments in the rare disease space, demonstrating expertise in niche markets.
Primary Market Research
Praised by colleagues for her ability to conduct deep primary research to derive actionable insights that address key business questions for clients.

Media Appearances

Rukmini has no verified media appearances

Work History

3-2024
Engagement Manager at ZOOMRX
3-2022 - 3-2024
Senior Consultant at EVERSANA CONSULTING
5-2021 - 3-2022
Consultant at EVERSANA CONSULTING
12-2018 - 4-2021
Strategy Insights and Planning Associate at ZS
6-2017 - 11-2018
Research Intern at UT Physicians

Education

4-2022 - 6-2022
Fintech Revolution: Transformative Financial Services and Strategies from Wharton Executive Education
2014 - 2018
Bachelor of Arts from New York University

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York City Metropolitan Area, United States Job Level : Middle Designation : Engagement Manager at ZOOMRX
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Insights For Selling To Rukmini

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rukmini is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Rukmini

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rukmini move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Rukmini take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Rukmini

Personality Compatibility


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