Ryan Amos

Examiner
DISC Type : cs

EVP Strategic Planning at FCB Health New York | An IPG Health Company

New York, New York, United States

Overview

Ryan Amos is the EVP of Strategic Planning at FCB Health New York, leveraging his background from Nielsen and Rosetta. A graduate of Miami University with a Bachelor of Science in Business, he specializes in building modern healthcare brands for both professional and consumer audiences.

He played an integral role in the award-winning "Skip the Drama" campaign and has experience across therapeutic areas like oncology and womens health.

Personality Overview

Late Adopter

Status Quo Seeker

Process Oriented

They do not like taking risks at all and go for proven options in the end.  They are thorough and always follow a systematic approach. Being observant comes to them naturally.

Topics They Care About

Healthcare Advertising
Leads strategy at a major health agency, working on award-winning campaigns for pharmaceutical clients across diverse therapeutic areas like oncology and women's health.
DTC Marketing
Was a featured speaker at a DTC Perspectives webinar, where he discussed the successful and award-winning "Skip the Drama" campaign for a client.
Brand Strategy
His career focuses on strategic planning, from innovation consulting at Nielsen to managing marketing strategy for global Fortune 500 brands.

Media Appearances

Ryan has no verified media appearances

Work History

11-2024
EVP Strategic Planning at FCB Health New York | An IPG Health Company
1-2015 - 3-2025
SVP Strategic Planning at FCB Health New York | An IPG Health Company
8-2011 - 12-2014
Marketing Strategy Consulting Manager at Rosetta
6-2010 - 6-2011
BASES Professional Services at The Nielsen Company

Education

Bachelor of Science in Business from Miami University

More Information

Social Presence :

Prographics :

Exp : 15 Location : New York, New York, United States Job Level : Leadership Designation : EVP Strategic Planning at FCB Health New York | An IPG Health Company
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Ryan

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Ryan take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Ryan

Personality Compatibility


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