Ryan Carreker

Energizer
DISC Type : I

National Sales Director at Splendor Water USA

Dallas-Fort Worth Metroplex, United States

Overview

Ryan Carreker is an accomplished sales director at Splendor Water North America, with a strong background in the premium beverage and food industries. An alumnus of the University of Iowa, he excels in penetrating new markets and accelerating revenue growth by managing direct sales forces and broker networks across retail, foodservice, and military channels.

For over eight years, Ryan was the Senior Director of Sales for Mountain Valley Spring Company, a historic brand bottling premium spring water since 1871.

Personality Overview

Enthusiastic

Imaginative

Informal

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are always positive and upbeat, so take their promises with a pinch of salt. They are friendly, approachable and love to make new connections.

Topics They Care About

Premium Water Market
Holds senior sales director roles at two premium water companies, Splendor Water and Mountain Valley Spring Company, focusing on market share and growth.
Multi-Channel Sales
Manages sales across diverse channels including retail, DSD, foodservice, club, and military, showcasing broad market expertise.
Broker Network Strategy
His roles consistently involve managing and developing both direct sales teams and extensive broker networks to achieve sales goals.

Media Appearances

Ryan has no verified media appearances

Work History

6-2024
National Sales Director at Splendor Water USA
10-2015 - 6-2024
Senior Director of Sales at Mountain Valley Spring Company
7-2012 - 10-2015
Sr. National Account Manager at Golden Boy Foods / Post Private Brands
3-2009 - 7-2012
Regional Sales Manager at Ken's Foods
3-1999 - 3-2009
Senior Regional Sales Manager at HJ Heinz

Education

BS from University of Iowa

More Information

Social Presence :

Prographics :

Exp : 26 Location : Dallas-Fort Worth Metroplex, United States Job Level : Mid-senior Designation : National Sales Director at Splendor Water USA
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Invite them for a lunch or a drink/coffee
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Avoid cutting into their flow
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Ryan

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Ryan take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Ryan

Personality Compatibility


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