Ryan Ellefsen

Galvanizer
DISC Type : Id

Vice President of Business Development at Easy Pay Direct

Provo, Utah, United States

Overview

Ryan is the Vice President of Business Development at Easy Pay Direct, specializing in merchant services for speakers, authors, and direct-response marketers. His background includes revenue and operations leadership at Altius Test Prep. He earned his Bachelor of Arts from Brigham Young University.

He is a driven entrepreneur who has previously worked in the food industry, an experience he values for the lessons it taught him about hard work. He expresses gratitude for his colleagues and is motivated by opportunities to help other people succeed in their ventures.

Unique fact: He is keenly interested in what makes people successful on standardized tests like the GMAT, LSAT, and DAT.

Personality Overview

Trusting

People-Oriented

Persuader

They are more likely to accept new and exciting technologies.  They will fight for you if they come to believe in you. They are not against taking risks and can make tough decisions when required.


Topics They Care About

Merchant Services
He specializes in payment solutions for niche, direct-response marketing businesses like coaches, seminar companies, and authors.
Business Development
His career is focused on creating partnerships and driving revenue, particularly in the payments and education sectors.
Supporting Entrepreneurs
He works with multiple businesses and interests, and his role is centered on providing essential services for other entrepreneurs to thrive.

Media Appearances

Ryan has no verified media appearances

Work History

10-2025
Vice President of Business Development at Easy Pay Direct
5-2023 - 10-2025
Vice-President at InChek Merchant Services at InChek Payment Solutions
4-2021 - 5-2023
Vice-President of Partnerships and Operational Revenue at Altius Test Prep, LLC
10-2020 - 4-2021
Sr. Director of Operations at Altius Test Prep, LLC
7-2019 - 10-2020
Vice President of Revenue at Agility

Education

2003 - 2005
Master of Business Administration from University of Phoenix
1993 - 1997
Bachelor of Arts from Brigham Young University

More Information

Social Presence :

Prographics :

Exp : 6 Location : Provo, Utah, United States Job Level : Senior Designation : Vice President of Business Development at Easy Pay Direct
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Use words like ‘partner’, ‘together’, ‘impact’ etc.
  • Invite them for a lunch or a drink/coffee
  • Talk about other customers and how they have derived value from your product

DONT's

  • Don’t hesitate from asking questions, but take a friendly and warm approach
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t be excessively objective, focus on building a story first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Ryan

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • They can reach decisions quickly if they develop trust and confidence in the product.
  • Can Ryan take some risk or not?

  • If necessary, they will be ready to take risks.

You And Ryan

Personality Compatibility


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