Ryan Nowacoski

Go-getter
DISC Type : d

Senior Engineering Manager, Data Platform at Demandbase

Sacramento, California, United States

Overview

Ryan Nowacoski is a Senior Engineering Manager at Demandbase, leading a global data platform organization. He specializes in building petabyte-scale, AI-driven systems using Spark, Iceberg, and AWS. He holds a B. S. from Case Western Reserve University and a Masters in Computer Science from Arizona State University.

Outside of his direct role, Ryan is passionate about the broader data community, enjoying opportunities to connect with peers and discuss emerging technologies. A past interest includes music, which he once described as a great part of his life.

He architected the consolidation of over 40 compute clusters into a single platform, saving millions in annual cloud spending.

Personality Overview

Decisive

Direct & Candid

Fast-Paced

They respond well to confident salespeople.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They care equally about the product and its potential impact.

Topics They Care About

Agentic Data Platforms
He is currently building a next-generation agentic data platform at Demandbase, enabling AI agents to reason about and optimize data workflows.
Open-Source Analytics
He has authored publications on Apache Iceberg and is involved with technologies like StarRocks, showing a commitment to the open-source data community.
Cloud Cost Optimization
He has a proven track record of re-architecting systems to significantly reduce cloud spend, having saved millions by consolidating infrastructure.

Media Appearances

Ryan has no verified media appearances

Work History

11-2024
Senior Engineering Manager, Data Platform at Demandbase
1-2022 - 11-2024
Principal Software Engineer at Demandbase
1-2021 - 1-2022
Senior Software Engineer at Demandbase
4-2020 - 1-2021
Software Engineer at Demandbase
12-2018 - 4-2020
Software Development Engineer 2, Data Platform at Stackline

Education

2012 - 2016
Bachelor of Science (B.S.) from Case Western Reserve University
Master of Computer Science from Arizona State University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Sacramento, California, United States Job Level : Middle Designation : Senior Engineering Manager, Data Platform at Demandbase
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Make sure that you you respond to any queries from them quickly
  • Highlight the competitive differentiation of your product

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Ryan

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • Their decision making speed is somewhere in the middle.
  • Can Ryan take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Ryan

Personality Compatibility


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