Ryan Seguin

Observer
DISC Type : ci

Senior Manager of Art Direction - Gaming at Herman Miller

Grand Rapids, Michigan, United States

Overview

Ryan Seguin is the Senior Manager of Art Direction for Herman Miller Gaming, where he leads creative studio operations and brand expression. An award-winning designer with an MBA from Ferris State University, he is dedicated to crafting human, emotional, and engaging brand stories.

Based in Grand Rapids, Michigan, Ryan is passionate about the gaming industry and its community, an interest that directly fuels his professional work. He aims to create memorable experiences through his designs, with a focus on photography, illustration, and art direction.

He has led high-profile collaborations with external partners, including the artist collective FAILE, to bring fresh and unique products to the gaming audience.

Personality Overview

Example Seeker

Assertive

Curious

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Gaming Brand Expression
He is responsible for building and art directing the creative expression for the Herman Miller Gaming brand across all digital and physical channels.
Creative Collaboration
He works with external partners like artist collective FAILE and creative agency Builders Club to launch unique campaigns and products for the gaming community.
Building Creative Teams
He is actively growing his department and has recently been hiring for key roles like Graphic Designer and Copywriter to help pioneer the team's path forward.

Media Appearances

Ryan has no verified media appearances

Work History

9-2025
Senior Manager of Art Direction - Gaming at Herman Miller
11-2022 - 10-2025
Manager of Art Direction - Gaming at Herman Miller
12-2021 - 11-2022
Art Director - Gaming at Herman Miller
6-2021 - 12-2021
Senior Graphic Designer - Gaming at Herman Miller
8-2018 - 6-2021
Graphic Designer at Herman Miller

Education

2017 - 2020
Master of Business Administration - MBA from Ferris State University
2012 - 2016
Bachelor of Applied Science - BASc from Ferris State University

More Information

Social Presence :

Prographics :

Exp : 10 Location : Grand Rapids, Michigan, United States Job Level : Middle Designation : Senior Manager of Art Direction - Gaming at Herman Miller
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Build rapport, it will come handy to handle hard questions later
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Ryan

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Ryan take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Ryan

Personality Compatibility


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