Søren Dyrgaard Gyllström

Critic
DISC Type : C

Marketing Automation Specialist at P+, Pensionskassen for Akademikere

Copenhagen, Capital Region of Denmark, Denmark

Overview

Søren Dyrgaard Gyllström is a Marketing Automation Specialist at P+, Pensionskassen for Akademikere, with a deep background in digital marketing. His expertise spans email marketing, data-driven advertising, and SEO, supported by a Google Adwords certification. He spent over 12 years applying these skills in the NGO sector before his current role.

Beyond his marketing career, Søren has a distinct interest in the intersection of technology and art. His academic work involved creating an interactive sound performance, exploring the boundaries between sound, music, and noise, indicating a creative and analytical mindset.

He authored a university thesis on an interactive sound installation that analyzed perception using consciousness theory.

Personality Overview

Precise

ROI Driven

Objective Thinker

They like to do things independently and don’t look for support from others.  Unless the value is proven by data, they are unlikely to value fancy features. They choose to analyze logically and value facts to emotions.

Topics They Care About

Marketing Automation
Currently works as a Marketing Automation Specialist, with skills in email marketing, direct marketing, and using tools like Microsoft Dynamics CRM and ClickDimensions.
Data-Driven Advertising
Has extensive experience with Google Ads and Facebook advertising, and previously consulted for small businesses on leveraging data for campaigns.
Digital Fundraising
Spent over a decade in the NGO sector with organizations like Julemærkefonden and Gigtforeningen, focusing on digital fundraising and marketing.

Media Appearances

Søren has no verified media appearances

Work History

1-2024
Marketing Automation Specialist at P+, Pensionskassen for Akademikere
3-2020 - 1-2024
Digital Kommunikationskonsulent at NEXT - UDDANNELSE KØBENHAVN
11-2017 - 3-2020
Digital Projektleder at Gigtforeningen
6-2016 - 4-2018
Konsulent | Facebookannoncering | Google Adwords | Rådgivning at Digitatör
3-2012 - 10-2017
Sociale medier | Digital Fundraising | Web | Online Marketing at Julemærkefonden

Education

2019 - 2019
Kursus from Bigum&Co
2018 - 2018
Ledernes Projektlederuddannelse from Lederne

More Information

Social Presence :

Prographics :

Exp : 17 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Junior Designation : Marketing Automation Specialist at P+, Pensionskassen for Akademikere
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Insights For Selling To Søren Dyrgaard

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Do not use very emotional or colorful language
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Søren Dyrgaard is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Søren Dyrgaard

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Søren Dyrgaard move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Søren Dyrgaard take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Søren Dyrgaard

Personality Compatibility


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