Sagar Chugh

Evaluator
DISC Type : Dcs

Business Head at Raw & Rare

Delhi, India

Overview

Sagar is a strategic consultant and the Business Head at Raw & Rare, specializing in scaling brands beyond the $10M revenue mark. An alumnus of Harvard Business School and founder of the acquired venture Street Sense, colleagues describe him as a detail-oriented, versatile, and energetic leader.

Beyond his core roles, Sagar is passionate about fostering new ventures, serving as a certified Business Coach for the Delhi Governments Business Blasters program. He holds a certification in Behavioral Science, reflecting his interest in the psychology behind consumer-driven growth and marketing.

He successfully founded, scaled, and exited his own venture, Street Sense.

Personality Overview

Thorough Evaluator

Fast But Analytical

Quality Focused

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

D2C Brand Scaling
As Business Head of Raw & Rare, he is actively focused on scaling the D2C fashion brand through performance marketing, offline expansion, and operational improvements.
Go-to-Market Strategy
As an independent consultant, he provides end-to-end support to startups, helping them refine business models and optimize their go-to-market execution for successful launches.
Experiential Marketing
He has shown a keen interest in innovative and immersive brand experiences, highlighting a preference for creative marketing that goes beyond traditional digital advertising.

Media Appearances

Sagar has no verified media appearances

Work History

1-2025
Business Head at Raw & Rare
9-2024
Independent Consultant – Business, Marketing & Growth Strategy at Multiple projects
1-2025
Founder at Stealth
9-2023 - 9-2024
Associate Director - Business and Strategy at Otik
11-2022 - 9-2023
Head Of Marketing and Brand Communications at Burgerama

Education

12-2022 - 5-2023
Credential Of Readiness (CORe) from Harvard Business School
3-2023 - 6-2023
Business Analytics : From Data To Insights from The Wharton School

More Information

Social Presence :

Prographics :

Exp : 3 Location : Delhi, India Job Level : Junior Designation : Business Head at Raw & Rare
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Insights For Selling To Sagar

During A Call Or A Meeting

DO's

  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sagar is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Sagar

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Sagar move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Sagar take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Sagar

Personality Compatibility


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