Sakshi Gaikwad

Doer
DISC Type : ds

Co-Founder at Woofadaar - Dog Parent Community

Pune, Maharashtra, India

Overview

Sakshi Gaikwad is the founder of YBS Digital, a marketing and technology firm specializing in AI and authentic storytelling. An ex-Googler from the Brand & Creative team, she is recognized by colleagues as a strategic, problem-solving, and enthusiastic digital marketing expert. She holds a Bachelor of Business Administration and is a Cannes Young Lions India finalist.

Outside of her primary business, Sakshi is the co-founder of Woofadaar, a community platform dedicated to helping dog parents navigate the challenges and joys of raising their pets. This venture reflects her passion for building communities and supporting fellow dog lovers in providing better care for their companions.

Unique fact: Sakshi started her entrepreneurial journey while still pursuing her bachelors degree, founding a digital marketing company before working at Google.

Personality Overview

Fast-paced

Long-term Focused

Risk-Accepting

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Authentic Storytelling
Her company's mission is to help brands achieve goals through authentic storytelling, a core principle she has championed since her time at Google.
AI in Marketing
Her company, YBS Digital, is positioned as an "AI Marketing Partner, " indicating a strong professional focus on leveraging artificial intelligence for marketing solutions.
Founder Mindset
She publicly shares her reflections on the challenges of entrepreneurship, such as the need for founders to unlearn old habits to move their businesses forward.

Media Appearances

Sakshi has no verified media appearances

Work History

6-2025
Co-Founder at Woofadaar - Dog Parent Community
4-2024
Founder at YBS Digital
3-2022 - 3-2024
Brand & Creative - India Marketing at Google
5-2019 - 3-2022
Founder at Your Brand Story

Education

6-2018 - 8-2021
Bachelor of Business Administration - BBA from Savitribai Phule Pune University

More Information

Social Presence :

Prographics :

Exp : 6 Location : Pune, Maharashtra, India Job Level : Leadership Designation : Co-Founder at Woofadaar - Dog Parent Community
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Insights For Selling To Sakshi

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sakshi is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Sakshi

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Sakshi move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Sakshi take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Sakshi

Personality Compatibility


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