Sally Furlong

Initiator
DISC Type : Di

Sales Director at Digital Remedy

Washington, District of Columbia, United States

Overview

Sally is a Sales Director at Digital Remedy with over 20 years of experience in integrated advertising and digital marketing, specializing in political and issue advocacy campaigns. A graduate of Elon University, she is described by colleagues as detail-oriented and excels at creating data-backed, strategic media plans.

She champions a unique advertising tactic: guaranteeing clients magazine covers through custom "Cover Wraps, " which she describes as the ultimate high-impact targeting solution.

Personality Overview

Conviction Driven

Impact-Oriented

Confident

They respond well to objective pitches but also attach some value to relationships.  They usually prefer to drive the conversation. They don’t mind taking a stand if they believe in something.

Topics They Care About

AI in Political Ads
She follows discussions on how and when to use AI for political and issue campaigns, while still valuing the need for a personal touch.
Convergent TV Strategy
Her professional headline highlights driving growth through Convergent TV, and she has shared insights on strategically avoiding audience burnout from ad repetition on the platform.
Public Affairs Messaging
Based on her social media activity, she believes that effective storytelling and messaging are currently key for successful public affairs campaigns.

Media Appearances

Sally has no verified media appearances

Work History

9-2025
Sales Director at Digital Remedy
2-2020 - 9-2025
Account Executive at Media Now Interactive
3-2019 - 2-2020
Director of Marketing And Development at Monument Sotheby's International Realty
6-2016 - 3-2019
Director of Integrated Advertising & Sponsorships at Baltimore magazine
1-2016 - 6-2016
Marketing Manager at Golden Triangle Business Improvement District

Education

1997 - 2001
Bachelor’s Degree from Elon University
1993 - 1997
High School Diploma from Notre Dame Preparatory School

More Information

Social Presence :

Prographics :

Exp : 9 Location : Washington, District of Columbia, United States Job Level : Mid-senior Designation : Sales Director at Digital Remedy
URL has been copied!

Insights For Selling To Sally

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Look like someone who is on top of their game
  • Clearly address the competitive aspects

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sally is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Sally

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Sally move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Sally take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Sally

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.