Salma Attia is the Chief Marketing Officer at Valu, leveraging a background in Marketing and Strategic Management from The German University in Cairo. She has a history of career growth within EFG Hermes before joining Valu. People she has worked with describe her as professional, creative, and a dedicated partner.
Outside of her core role, Salma has a keen interest in continuous learning, having taken courses in Strategic Brand Management and the French language. Her participation in the L’Oréal Brandstorm business competition during her studies highlights a long-standing passion for creative marketing challenges and brand innovation.
Her team won a Bronze TikTok Ad Award for their “Goal Digger” campaign, showcasing success in impactful digital marketing.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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