Sam Arrington in

Sam Arrington

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Vice President, Data Science at Marketbridge
📍 Silver Spring, Maryland, United States

Sam Arrington is the Vice President of Data Science at Marketbridge, where he has risen through the ranks since joining as a Data Scientist. He leverages his expertise from Johns Hopkins and the University of Maryland to lead his team in marketing measurement and optimization.

Based on his education and work history in the Maryland/D. C. area, Sam may have an interest in local sports, potentially following teams from his alma mater or the professional teams in the region.

His teams work was recently recognized in Forresters Q3 2025 Marketing Measurement and Optimization Services Landscape, a milestone he publicly celebrated.

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Experience
11 Years
Current Role
Vice President, Data Science
Job Level
Senior
Location
Silver Spring, Maryland, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Sam cares about

Marketing Measurement
He frequently writes about the necessity of integrating testing, MMM, and MTA for a complete and accurate view of marketing performance.
Geo Experiments
He is an advocate for using geo-based experiments to measure marketing lift, especially in the absence of individual-level tracking data.
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Career

Work history

2-2024
Vice President, Data Science
Marketbridge
2-2023 - 2-2024
Director, Data Science
Marketbridge
2-2022 - 2-2023
Manager, Data Science
Marketbridge
3-2020 - 2-2022
Data Scientist
Marketbridge
10-2019 - 3-2020
Data Science Research Intern
Campbell and Company
In the press

Media appearances

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Education
2018 - 2021
Master of Science - MS
Johns Hopkins Whiting School of Engineering
2012 - 2016
Bachelor of Science - BS
University of Maryland
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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