Sam Howard
Login to view DISC.Ekaterina is a conversion copywriter and strategist with over 8 years of experience, specializing in helping B2B SaaS startups optimize their web copy and customer messaging. She is certified in Hotjar and holds degrees from Moscow State Linguistic University. Colleagues consistently describe her as meticulous, thorough, and systematic.
Based on her activities, Ekaterina appears to enjoy engaging with the startup community, attending entrepreneurship social events to connect with founders and learn about new products. She completed part of her education through an exchange program at Marburg University in Germany.
Unique fact: Ekaterina is known for role-playing the "mean customer" during projects to help teams uncover internal misalignments and strengthen their messaging.
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