Samantha Page Smith

Inquirer
DISC Type : dc

Senior Solutions Marketing Manager at Ellucian

Washington, District of Columbia, United States

Overview

Samantha is a senior product marketing leader with over fifteen years of experience in B2B SaaS. She specializes in using customer insights for go-to-market strategy, messaging, and driving sales pipeline. Samantha earned her BA from The George Washington University and is a Masters candidate at Johns Hopkins University.

Described as a "writer at heart, " Samantha channels her passion for communication into her professional work, including content creation and blogging. Her interests include following publications like the Harvard Business Review and The Wall Street Journal, indicating a strong connection to business and market trends.

While excelling as a marketing director, she is also pursuing a Masters degree in Communication.

Personality Overview

Judgemental

Demanding

ROI Conscious

They can be nudged to make faster decisions by offering what they value.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They respond well to confident salespeople.

Topics They Care About

B2B SaaS Marketing
Her entire career spans over fifteen years in the B2B SaaS sector, focusing on product marketing, communications, and content leadership.
Go-To-Market Strategy
This is a core strength listed in her professional headline and introduction, highlighting her expertise in launching products and driving demand.
Messaging & Positioning
She excels at using language and customer insights to position products effectively, a skill mentioned prominently in her profile.

Media Appearances

Samantha has no verified media appearances

Work History

5-2024
Senior Solutions Marketing Manager at Ellucian
3-2023 - 5-2024
Director, Product Marketing at Gordian
8-2021 - 2-2023
Director, Product Marketing at Brazen
7-2020 - 7-2021
Director of Marketing | Product Marketing, Communications, and Content at Talroo
7-2017 - 7-2020
Senior Manager, Product Marketing at Talroo

Education

2022 - 2026
MA (in progress) from The Johns Hopkins University
BA from The George Washington University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Washington, District of Columbia, United States Job Level : Middle Designation : Senior Solutions Marketing Manager at Ellucian
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Insights For Selling To Samantha Page

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Get to the point quickly instead of spending too much time on pleasantries
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don’t try to be an alpha salesperson, give them equal space
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Samantha Page is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Samantha Page

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Samantha Page move?

  • Their decision making speed is somewhere in the middle.
  • Can Samantha Page take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Samantha Page

Personality Compatibility


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