Samir Chabukswar in

Samir Chabukswar

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Founder | CEO at YUJ Designs
📍 Pune, Maharashtra, India

Samir is a visionary leader in user experience with over 25 years of experience, currently serving as the Founder and CEO of YUJ Designs. He specializes in transforming design into a strategic business asset, with a recent focus on AI Experience and Agentic AI Design. He holds a Masters from Clemson University and is a member of the NASSCOM Maharashtra Regional Council.

Outside of his primary role, Samir is passionate about design-led entrepreneurship, having also founded the Institute For Design Led Entrepreneurship. He grew up playing sports like football and Kho-Kho, running marathons, and trekking. He also played the Tabla for seven years, activities which he feels instilled discipline and a passion for doing multiple things well.

He is a frequent speaker at international design conferences, sharing his insights on the intersection of design, business, and technology.

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Experience
20 Years
Current Role
Founder | CEO
Job Level
Leadership
Location
Pune, Maharashtra, India
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Samir cares about

AI Agent Design
A core focus of his current work, he frequently posts and speaks about applying agentic AI to reimagine complex systems in healthcare and wealth management.
Human-Centric Cities
Actively speaks on designing cities as interconnected, ecological systems rather than just real estate projects, as seen in his participation at the CII Design Summit.
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Career

Work history

11-2009
Founder | CEO
YUJ Designs
1-2011
Managing Director
Hii Labs Pvt Ltd
1-2018 - 8-2023
Founder | Director
Institute For Design Led Entrepreneurship (IfDE)
6-2006 - 11-2009
Group Head, User Experience Design
Persistent Systems
2-2003 - 6-2006
Group Lead
Human Factors International
In the press

Media appearances

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Education
Certificate
The Wharton School
8-1999 - 8-2001
Master's degree
Clemson University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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