Sana Park

Observer
DISC Type : ci

Head of Growth at Keplr

Singapore

Overview

Sana Park is the Head of Growth at Keplr, specializing in scaling products that merge traditional finance with digital assets. Her expertise includes building go-to-market pipelines and compliant business structures for fintech and Web3 companies. A graduate of Ewha Womans University, her career shows a dynamic transition from brand management at Pfizer to leadership in crypto.

Passionate about innovation at the intersection of finance and technology, Sana appears to thrive in global environments. She frequently travels for major industry events like Hong Kong FinTech Week and ETHCC in Paris, connecting with peers to discuss opportunities in the evolving digital asset landscape.

She successfully pivoted her career from managing pharmaceutical brands at Pfizer to leading growth and business development in the Web3 industry.

Personality Overview

Value Driven

Example Seeker

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They often ask many questions and rely heavily on information and documentation. They are generally good communicators and can be hard to convince.

Topics They Care About

Bridging TradFi & Web3
Her passion is scaling products that connect traditional finance and digital assets, a core theme throughout her recent career.
Web3 Go-to-Market
She has direct experience developing and building go-to-market strategies and pipelines for crypto exchanges, wallets, and trading firms.
User-Centric Growth
She highlights combining user-centric growth as a key part of her professional approach, especially relevant in her role at Keplr wallet.

Media Appearances

Sana has no verified media appearances

Work History

3-2024
Head of Growth at Keplr
3-2023 - 2-2024
Associate Director (VC Investment, Liquidity Provision) at Presto Labs
5-2022 - 2-2023
Business Development Manager at Changer
10-2021 - 5-2022
Digital Transformation Project Manager & Benefix Brand Manager at Pfizer
5-2020 - 10-2021
Vyndaqel / Vyndamax Product Manager at Pfizer

Education

3-2012 - 8-2018
Bachelor's degree from Ewha Womans University 이화여자대학교
3-2009 - 2-2012
French from Daewon Foreign Language High School

More Information

Social Presence :

Prographics :

Exp : 6 Location : Singapore Job Level : Mid-senior Designation : Head of Growth at Keplr
URL has been copied!

Insights For Selling To Sana

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Build rapport, it will come handy to handle hard questions later
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sana is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Sana

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Sana move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Sana take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Sana

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.