Santheni Muralidharan

Questioner
DISC Type : c

Full-time parenting at Career Break

Erode, Tamil Nadu, India

Overview

Santheni Muralidharan is a Director at VSM Weavess India (P) Ltd, a part of the Pallavaa Group. An advocate for sustainable business practices, she is an active speaker on topics like the growth of women entrepreneurs in family businesses. She holds a masters degree from the University of Leeds and a certificate in finance from Harvard Business School Online.

She is passionate about womens empowerment and community health. Santheni actively participates in leadership summits like the CII Indian Women Networks "Thaaragai" and spearheads significant corporate social responsibility initiatives. Her focus is on creating impactful, positive change both within her organization and in the wider community.

In partnership with Ganga Hospitals Project Shakthi, she successfully organized 1, 000 free mammogram tests for women across her companys units.

Personality Overview

Systematic

Price-Sensitive

Value Seeker

They prefer to analyze every situation thoroughly.
  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Women in Business
Champions the sustainable growth of women entrepreneurs in family businesses, frequently speaking on the topic at educational institutions and leadership summits.
Community Health
Initiated a large-scale breast cancer awareness campaign that provided 1, 000 free mammogram screenings, demonstrating a strong commitment to accessible healthcare for women.
Corporate Culture
Promotes employee engagement and teamwork through company-wide initiatives like the "Pallavaa Premier League" to foster inter-unit bonding and collaboration.

Media Appearances

Santheni has no verified media appearances

Work History

2-2019 - 1-2021
Full-time parenting at Career Break
11-2014 - 11-2015
Full-time parenting at Career Break
11-2013
Director at VSM Weavess India (P) Ltd

Education

11-2020 - 1-2021
Leading with Finance from Harvard Business School Online
9-2011 - 8-2012
Master's degree from University of Leeds

More Information

Social Presence :

Prographics :

Exp : 3 Location : Erode, Tamil Nadu, India Job Level : Mid-senior Designation : Full-time parenting at Career Break
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Insights For Selling To Santheni

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Santheni is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Santheni

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Santheni move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Santheni take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Santheni

Personality Compatibility


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