Sapna Mitchell

Visionary
DISC Type : Ds

Director Customer Experience at Instacart

Greater Minneapolis-St. Paul Area, United States

Overview

Sapna is a senior leader with over 15 years of experience in customer experience and operations management at Instacart, Target, and Chrysler. She specializes in scaling high-performing international teams, directing strategic improvement projects, and driving organizational growth. She holds a Mini Master of Supply Chain Management from the University of St. Thomas.

There is no publicly available information regarding Sapnas personal life or hobbies.

As a General Manager at Instacart, she was integral to scaling regional and corporate management teams by over 110%, which supported a 175% growth in annual orders.

Personality Overview

Goal-Oriented

Big Vision Person

Objective Evaluator

Reading between the lines and seeing beyond your words comes naturally to them.  They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Customer Experience
Her current role as Director of Customer Experience at Instacart is focused on leading retailer support and ads integrity operations and strategy.
Scaling Operations
She has a proven track record of launching new markets and scaling teams to support significant business growth, including overseeing the Midwest, West, and Canada markets for Instacart.
People Leadership
A core part of her professional identity is motivating and developing high-performing teams, having been integral to the promotion of numerous team members.

Media Appearances

Instacart leader talks Caper Cart and why it may be the game‑changer for grocery retail. Featured in Retail Customer Experience

See Now

Work History

3-2025
Director Customer Experience at Instacart
3-2024 - 3-2025
Senior Manager - Customer Experience at Instacart
2022 - 3-2024
Senior Manager - Strategic Market Management at Instacart
2019 - 2022
General Manager, Operations - Midwest, West & Canada at Instacart
2017 - 2019
Senior Operations Manager at Instacart

Education

Mini Master of Supply Chain Management from University of St. Thomas
Certified Scrum Master (In Progress - Expected 02/24) from University of Minnesota

More Information

Social Presence :

Prographics :

Exp : 18 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Mid-senior Designation : Director Customer Experience at Instacart
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Insights For Selling To Sapna

During A Call Or A Meeting

DO's

  • Use phrases like 'your team deserves', 'best in class' etc.
  • During followups, use phone or text if needed, they should be fine
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sapna is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Sapna

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Sapna move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Sapna take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Sapna

Personality Compatibility


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