Sara Riedel

Inquirer
DISC Type : cd

Founder/CEO at KALA Leadership Collective

Greater Orlando, United States

Overview

Sara Riedel is the founder of the KALA Leadership Collective, where she helps corporate leaders modernize their methods by integrating AI. A former teacher with a B. A. from Michigan State University, she transitioned into the pharmaceutical industry, holding leadership and training roles at Takeda and AstraZeneca before starting her own consultancy.

Based on her writing, Sara appears to value empathy and creating supportive environments, both in professional and personal contexts. She often discusses the human side of leadership, including the challenges of work-life integration and the importance of psychological safety for team members.

Unique fact: Sara is a two-time recipient of top performance awards in the pharmaceutical industry, winning the Millennium Cup and the Takeda Oncology Cup.

Personality Overview

ROI Conscious

Demanding

Judgemental

They respond well to confident salespeople.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

AI in Leadership
Founder of a collective focused on helping corporate leaders integrate practical, real-world AI use into their day-to-day work and leadership fundamentals.
Practical AI Application
Emphasizes training AI to match a user's unique tone and style, moving beyond generic prompts to create outputs that sound authentic and require less editing.
Modern Leadership
Writes about the defining, uncomfortable moments of leadership, such as addressing negative behavior, giving clear feedback, and clarifying strategy to avoid performance decline.

Media Appearances

Sara has no verified media appearances

Work History

2-2024
Founder/CEO at KALA Leadership Collective
4-2023 - 12-2023
L&D Lead, Hematology Franchise at Takeda
4-2022 - 4-2023
Associate Director, L&D Strategic Account Management at Takeda
10-2006 - 4-2022
Oncology Territory Manager at Takeda
5-2003 - 10-2006
Oncology Product Specialist at AstraZeneca

Education

Bachelor of Arts - BA from Michigan State University

More Information

Social Presence :

Prographics :

Exp : 29 Location : Greater Orlando, United States Job Level : N/A Designation : Founder/CEO at KALA Leadership Collective
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Insights For Selling To Sara

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Tell them that you are there to help them create visible impact within their organization
  • Highlight the competitive differentiation of your product

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sara is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Sara

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Sara move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Sara take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Sara

Personality Compatibility


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