Sarah Brock

Researcher
DISC Type : Cs

Director of Enrollment Strategy and Recruitment at University of Chicago

Chicago, Illinois, United States

Overview

Sarah Brock is the Director of Enrollment Strategy and Recruitment at the University of Chicago, specializing in admissions policy, diversity, and recruitment. An experienced education advocate, she holds a Doctor of Education from the University of Illinois Urbana-Champaign and is a certified Advanced Graduate Enrollment Management Professional.

She is conducting IRB-approved dissertation research to understand how college admissions counselors perspectives on diversity and equity may impact institutional approaches to diversity efforts.

Personality Overview

ROI Seeker

Soft Communicator

Cost Conscious

They are thorough and always follow a systematic approach.  The only way to convince them is by showing them examples and ample proof. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Diversity in Admissions
Her doctoral research focuses on how enrollment professionals' views on diversity impact institutional efforts. She also presented on the SFFA v. Harvard Supreme Court decision.
Graduate Enrollment
Holds an advanced certification from NAGAP (The Association for Graduate Enrollment Management) and actively participates in industry summits.
Recruitment Strategy
Her role is centered on enrollment strategy, and she actively recruits for admissions, recruitment, and marketing positions to work with her team.

Media Appearances

Sarah has no verified media appearances

Work History

5-2022
Director of Enrollment Strategy and Recruitment at University of Chicago
7-2021 - 9-2022
Director of Enrollment Management at GCE Lab School
8-2019 - 6-2021
Director of Admission at GCE Lab School
4-2019 - 6-2020
College Counselor at Chicago Schol
6-2018 - 7-2019
Recruiter, College of Liberal Arts and Sciences at University of Illinois at Chicago

Education

2023 - 2025
Doctor of Education - EdD from University of Illinois Urbana-Champaign
2019 - 2023
Master of Education - EdM from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 8 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Director of Enrollment Strategy and Recruitment at University of Chicago
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Use a presentation with information before getting into a live product walkthrough
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories
  • When following up with them, expect slowness; use questions to engage them, preferably over email.

DONT's

  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Avoid winging it with them particularly, answer a question only if you know the answer well

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Sarah

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Sarah take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Sarah

Personality Compatibility


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