Sarah Collins is the Deputy Division Head for Fashion Design at Manchester Metropolitan University. An innovative designer with experience at major brands like Reebok and Umbro, she now leads the Sportswear Pathway, focusing on high-performance apparel. Colleagues describe her as forward-thinking and a strong problem solver.
Sarah is deeply passionate about the history and cultural impact of sportswear design, particularly football kits. She actively engages with industry experts and authors on the subject. She is also dedicated to mentoring the next generation of fashion talent, celebrating the success of her students at events like Graduate Fashion Week.
Her current PhD research project, "Identikit, " explores the past, present, and future role of the football shirt as a socio-cultural artifact.
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