Sarah Gibbons

Energizer
DISC Type : I

Director of Content Strategy at University of Massachusetts Amherst

Northampton, Massachusetts, United States

Overview

Sarah has no verified overview

Personality Overview

Relationship Oriented

Full Of Energy

Informal

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Sarah has no verified topics they care about

Media Appearances

Sarah has no verified media appearances

Work History

8-2022
Director of Content Strategy at University of Massachusetts Amherst
7-2013 - 8-2022
Director of Marketing & Communications | College of Humanities & Fine Arts at University of Massachusetts Amherst
11-2009 - 7-2013
Communications and Marketing Manager at The Food Bank of Western Massachusetts
1-2008
Writer, Designer, Consultant at Sarah Gibbons Communications & Design
1-2007 - 5-2011
Writer at Valley Advocate

Education

9-2019 - 5-2024
Master of Business Administration - MBA from University of Massachusetts Amherst
2001 - 2006
BA from University of Massachusetts Amherst

More Information

Social Presence :

Prographics :

Exp : 19 Location : Northampton, Massachusetts, United States Job Level : Mid-senior Designation : Director of Content Strategy at University of Massachusetts Amherst
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Do some small talk, ask them how things are going on their side
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t be too formal, focus on building comfort and trust
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Sarah

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Sarah take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Sarah

Personality Compatibility


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