Sarah Hanna is the Digital Director at The Very Group, leading the digital customer experience and performance marketing. Her career is built on e-commerce leadership at major brands like Screwfix and Avon. Colleagues have noted her refreshing "can do" attitude and commercial acumen.
Outside of her core roles, Sarah has shown an interest in established, high-end consumer companies, including the beauty brand LOréal and the automotive manufacturer Daimler Chrysler. This suggests an appreciation for strong brand identity and market leadership.
She is currently building a brand new team from the ground up to manage Retail Media for The Very Group.
Read the full overview →They are less concerned about the product and more about its potential impact. They put a lot of effort into ensuring personal success. They like to stay in control of the negotiation or defining of the terms.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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