Sarah Hanna in

Sarah Hanna

Commander · DISC type D
Digital Director at The Very Group
📍 United Kingdom

Sarah Hanna is the Digital Director at The Very Group, leading the digital customer experience and performance marketing. Her career is built on e-commerce leadership at major brands like Screwfix and Avon. Colleagues have noted her refreshing "can do" attitude and commercial acumen.

Outside of her core roles, Sarah has shown an interest in established, high-end consumer companies, including the beauty brand LOréal and the automotive manufacturer Daimler Chrysler. This suggests an appreciation for strong brand identity and market leadership.

She is currently building a brand new team from the ground up to manage Retail Media for The Very Group.

Read the full overview →
Experience
15 Years
Current Role
Digital Director
Job Level
Mid-senior
Location
United Kingdom
Personality Overview

How Sarah shows up

Impact-Driven
Risk-Taker
Strong-Willed

They are less concerned about the product and more about its potential impact. They put a lot of effort into ensuring personal success. They like to stay in control of the negotiation or defining of the terms.

Priorities

Topics Sarah cares about

Retail Media
She is actively building and promoting a new team at The Very Group focused specifically on the growing field of retail media.
Omnichannel Strategy
Considers Screwfix an "omnichannel pioneer, " indicating a strong belief in integrating digital and physical retail experiences for customer success.
+4 more topics Login to view topics
Career

Work history

10-2025
Digital Director
The Very Group
1-2022 - 10-2025
Director of ecommerce
Screwfix
3-2019 - 1-2022
Digital Board Director, Western Europe
Avon
11-2014 - 2-2019
Head Of Digital
Travis Perkins
11-2012 - 10-2014
Head of Marketing & Online
Coventry Building Society
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2:1 BA (Hons)
University of Bedfordshire
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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