Sarah Hedegaard Nipper in

Sarah Hedegaard Nipper

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Head of Group Retail Media at Matas Group
📍 Denmark

Sarah Hedegaard Nipper is the Head of Group Retail Media at Matas Group, leveraging a wealth of experience from her career at Bain & Company, where she rose to the level of Senior Manager. She holds a Bachelor of Science from Copenhagen Business School.

Sarah expresses enthusiasm for her professional journey and appears to value the foundational experiences of her career. Her posts suggest a dedication to her work and the teams she has been a part of, indicating a passion for collaborative and growth-oriented environments.

After a long and successful career in management consulting, she made a significant pivot to lead the retail media division at a major Danish group.

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Experience
8 Years
Current Role
Head of Group Retail Media
Job Level
Mid-senior
Location
Denmark
Personality Overview

How Sarah shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Sarah cares about

Retail Media
As the new Head of Group Retail Media for Matas Group, this is her core professional focus and a key area of emerging expertise.
Management Consulting
She has an extensive background in consulting from her multi-year tenure at Bain & Company, covering various roles from consultant to senior manager.
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Career

Work history

3-2026
Head of Group Retail Media
Matas Group
6-2025 - 3-2026
Senior Manager
Bain & Company
1-2025 - 6-2025
Manager
Bain & Company
6-2023 - 1-2025
Consultant
Bain & Company
7-2022 - 6-2023
Senior Associate Consultant
Bain & Company
In the press

Media appearances

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Education
B.Sc.
Copenhagen Business School
Bachelor's degree
Københavns Universitet - University of Copenhagen
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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