Sarah Kleinman in

Sarah Kleinman

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Chief Commercial Officer at Ruggable
📍 Los Angeles, California, United States

Sarah Kleinman is a C-suite leader specializing in consumer-centric strategy and digital transformation to deliver growth for major brands like Ruggable, Vans, and The North Face. A UC Berkeley graduate, colleagues describe her as an inspirational, strategic, and empathetic leader.

Sarah is a member of the Google Retail Advisory Board and was recognized in Brand Innovators "40 Under 40" list.

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Experience
16 Years
Current Role
Chief Commercial Officer
Job Level
Leadership
Location
Los Angeles, California, United States
Personality Overview

How Sarah shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Sarah cares about

Data-Driven Merchandising
She believes the role of merchandiser is becoming more strategic, moving from manual curation to dynamic, data-driven approaches that leverage real-time insights.
Global DTC Growth
Her career focuses on leading and scaling complex, global direct-to-consumer businesses with P&L management experience exceeding $1 billion.
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Career

Work history

1-2026
Chief Commercial Officer
Ruggable
5-2025 - 1-2026
General Manager, Americas
Ruggable
2-2024 - 12-2024
VP & GM Direct to Consumer
Vans
10-2022 - 8-2024
Vice President and General Manager Global Digital
Vans
1-2020 - 10-2022
Global VP of Digital Experience
The North Face, a VF Company
In the press

Media appearances

Ad World 2023 – Speaker Line‑Up (featuring Sarah Kleinman, Chief Commercial Officer, Ruggable). Featured in Ad World
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Education
Bachelor's degree
University of California, Berkeley
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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