Sarah Mason

Energizer
DISC Type : I

Marketing and Content Executive at Safety First Aid Group

Luton, England, United Kingdom

Overview

Sarah Mason is a Marketing and Content Executive at Safety First Aid Group, where she authors articles on workplace safety and first aid regulations. A graduate of the University of Bedfordshire, she holds certifications in Content Marketing and Communication Foundations, reflecting her expertise in crafting informative and engaging content.

Outside of her professional role, Sarah is a passionate writer and reader who enjoys immersing herself in literature for hours. During university, she was actively involved in the Writers Guild, contributing her own work to its anthology and participating in the editorial process.

Unique fact: Sarah was both a published author in and an editor for her universitys Writers Guild Anthology.

Personality Overview

Relationship Oriented

Believer

Imaginative

They excel at seeing the bigger picture, and the long-term impact of their decisions.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Content Marketing
Her role, freelance writing background, and a 'Content Marketing Foundations' certification demonstrate her focus on creating valuable and engaging content.
Workplace Safety
Writes articles for Safety First Aid Group on topics like HSE requirements and British Standard first aid kits, showing expertise in workplace safety compliance.
Creative Writing
Enjoys writing for hours, has experience as a freelance writer, and was a published author in her university's literary anthology.

Media Appearances

Sarah has no verified media appearances

Work History

9-2024
Marketing and Content Executive at Safety First Aid Group
3-2021
Freelance Writer at Freelance
2-2022 - 9-2024
Supervisor at Hamleys of London
5-2015 - 1-2022
Sales Assistant at WHSmith

Education

2013 - 2016
Bachelor of Arts - BA from University of Bedfordshire

More Information

Social Presence :

Prographics :

Exp : 10 Location : Luton, England, United Kingdom Job Level : Junior Designation : Marketing and Content Executive at Safety First Aid Group
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Talk about their team and how your product will help them do things better and easier
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.

DONT's

  • Don’t be excessively objective, be a storyteller
  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Sarah

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Sarah take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Sarah

Personality Compatibility


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