Sarah Mitchell

Observer
DISC Type : ic

Director of Commerce at Connect at Publicis Media

Chicago, Illinois, United States

Overview

Sarah Mitchell is a Director of Commerce at Connect at Publicis Media, specializing in commerce strategy and shopper marketing. Her career includes leadership roles at major agencies like GroupM and The Mars Agency, where she managed campaigns for prominent brands such as Campbells.

Sarah holds advanced certifications from Amazon Ads, Walmart Connect, and GroupM, demonstrating her commitment to staying at the forefront of the evolving retail media landscape.

Personality Overview

Curious

Value Driven

Example Seeker

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Retail Media Networks
Holds advanced certifications from Amazon Ads and Walmart Connect, showing deep, current expertise in major retail advertising platforms and strategies.
Commerce Strategy
Her career has been focused on commerce, with roles like Associate Director of Commerce Strategy at GroupM and her current Director position at Publicis Media.
Shopper Marketing
Gained direct experience in shopper marketing and project management at Arc Worldwide and The Mars Agency, working with brands like Campbell's.

Media Appearances

Sarah has no verified media appearances

Work History

2026
Director of Commerce at Connect at Publicis Media
7-2023 - 1-2026
Associate Director, Commerce Strategy at GroupM
7-2021 - 7-2023
Manager Client Leadership Planner - Campbell's at The Mars Agency
12-2019 - 7-2021
Shopper Marketing Project Manager at Arc Worldwide
7-2018 - 12-2019
MarketingOperations Project Manager at Leo Burnett

Education

Sarah has no verified education history

More Information

Social Presence :

Prographics :

Exp : 10 Location : Chicago, Illinois, United States Job Level : Mid-senior Designation : Director of Commerce at Connect at Publicis Media
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Help them realize that there is no personal risk in making this decision
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Sarah

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • They like to analyze well and then make their decisions.
  • Can Sarah take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Sarah

Personality Compatibility


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