Sarah W.

Judge
DISC Type : Dc

Finance Director at Yeo Valley Production Ltd

Bristol, England, United Kingdom

Overview

Sarah Whiers is the Finance Director at Yeo Valley, where she leverages extensive experience from leadership roles at Mitie. Educated at The University of Manchester, she is a qualified Chartered Accountant and has led significant transformational finance initiatives throughout her career, including overseeing a major strategic acquisition for Yeo Valley.

Sarah is a vocal advocate for sustainable financial practices, focusing on aligning Yeo Valleys financial objectives with its strong commitment to environmental and social responsibility. This professional passion is complemented by a personal interest in the organic food sector, as shown by her engagement with brands like Riverford Organic Farmers.

She played a crucial role in Yeo Valleys acquisition of The Collective Dairy, a milestone moment for the company.

Personality Overview

Quality Focused

Features Driven

Demanding

They are less concerned about the product and more about its potential impact.  They like to stay in control of the negotiation or defining of the terms. They respond well to strong and respectful communication.

Topics They Care About

Sustainable Finance
Advocates for and works to align the company's financial goals with its commitment to environmental and social responsibility.
Mergers & Acquisitions
Her expertise in financial negotiations and due diligence was described as crucial in Yeo Valley's recent acquisition of The Collective Dairy.
Financial Transformation
Her previous roles involved delivering transformational finance change and leading performance and growth across large business groups.

Media Appearances

Sarah has no verified media appearances

Work History

9-2022
Finance Director at Yeo Valley Production Ltd
7-2018 - 10-2022
Financial Controller at Yeo Valley Production
6-2016 - 4-2018
Head of Accounting Operations at Mitie Shared Services
12-2013 - 6-2016
Finance Director at Mitie Cleaning & Environmental Services
9-2012 - 11-2013
Head of Finance - MFS & MFM Shared Services at MITIE Facilities Services

Education

2003 - 2006
CA from Ernst & Young
1999 - 2002
2:1 from The University of Manchester

More Information

Social Presence :

Prographics :

Exp : 22 Location : Bristol, England, United Kingdom Job Level : Mid-senior Designation : Finance Director at Yeo Valley Production Ltd
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Insights For Selling To Sarah

During A Call Or A Meeting

DO's

  • Speak about competitive differentiation that your product offers
  • Refer to testimonials from well-known industry leaders
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sarah is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Sarah

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Sarah move?

  • If convinced, they can reach decisions quite fast.
  • Can Sarah take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Sarah

Personality Compatibility


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