Satya Mukherjee

Evaluator
DISC Type : CDs

Sr.Manager- Marketing at Viacom18 Media Private Limited

Kolkata, West Bengal, India

Overview

Satya has no verified overview

Personality Overview

Hard To Convince

Quality Focused

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Satya has no verified topics they care about

Media Appearances

Satya has no verified media appearances

Work History

10-2014
Sr.Manager- Marketing at Viacom18 Media Private Limited
10-2014
Senior Marketing Manager at Viacom18 Media Private Limited
5-2010 - 9-2014
Sr.Manager-Distribution at Zee Entertainment Enterprise Ltd.
10-2007 - 5-2010
Area Sales Manager- Distribution at UTV Global Broadcasting Ltd
1-2005 - 9-2007
Circulation Executive at ABP Pvt.Ltd

Education

2004 - 2006
Bachelor of Commerce - BCom from The Assembly of God Church School - India
2000 - 2006
MBA Marketing from St. Xavier's College

More Information

Social Presence :

Prographics :

Exp : 21 Location : Kolkata, West Bengal, India Job Level : Middle Designation : Sr.Manager- Marketing at Viacom18 Media Private Limited
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Insights For Selling To Satya

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Satya is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Satya

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Satya move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Satya take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Satya

Personality Compatibility


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