Scott Henriksen

Observer
DISC Type : ci

CIO - SEA at British American Tobacco

Sydney, New South Wales, Australia

Overview

Scott Henriksen is the CIO for South East Asia at BAT, where he leverages technology for commercial growth. He has spearheaded a data and analytics transformation and transitioned his team to a full SAFe Agile DevOps model. Scott holds a Bachelor of Engineering from Monash University and has a background in marketing and supply chain.


His career path is unique, having transitioned from Head of Shopper Marketing, responsible for omni-channel marketing and events, to his current technology leadership role as CIO.

Personality Overview

Value Driven

Example Seeker

Curious

They ask a lot of questions and rely heavily on information and collaterals.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Data & Analytics
He led a significant data and analytics transformation within BAT, demonstrating a core focus on leveraging data to achieve commercial outcomes.
Agile Methodologies
He successfully transitioned his IT function to a 100% SAFe Agile DevOps model, showing a commitment to modern, efficient operational frameworks.
Commercializing Technology
Passionate about leveraging technology for commercial gain, he bridges the gap between IT initiatives and tangible business growth.

Media Appearances

Scott has no verified media appearances

Work History

10-2019
CIO - SEA at British American Tobacco
1-2017 - 10-2019
Head of Shopper Marketing at British American Tobacco
8-2013 - 7-2015
Regional Route to Market Manager - AsPac at British American Tobacco
3-2011 - 8-2013
Global Head of Brand Group Delivery - Premium at British American Tobacco
2-2009 - 2-2011
Global New Product Introduction (NPI) Manager at British American Tobacco

Education

Bachelor of Engineering (B.Eng.) from Monash University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Sydney, New South Wales, Australia Job Level : Leadership Designation : CIO - SEA at British American Tobacco
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Insights For Selling To Scott

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Build rapport, it will come handy to handle hard questions later
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Scott is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Scott

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Scott move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Scott take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Scott

Personality Compatibility


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