Scott Martineau

Energizer
DISC Type : I

Chief Customer Officer at Infusionsoft

Chandler, Arizona, United States

Overview

Scott Martineau is the Co-Founder of Keap, where he focuses on simplifying growth for entrepreneurial small businesses. A graduate of Arizona State University, his expertise spans product strategy, demand generation, and customer service. He is also the co-author of the book "Conquer The Chaos. "

Outside of work, Scott is a dedicated family man with a wife and six children. He pursues a variety of hobbies, including amateur audio production, playing guitar and piano, and staying active with sports like basketball, pickleball, and ultimate frisbee. He also enjoys playing board games.

He co-founded Keap (originally Infusionsoft) with his brother-in-law, driven by a shared passion for helping entrepreneurs succeed.

Personality Overview

Enthusiastic

Informal

Full Of Energy

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are always positive and upbeat, so take their promises with a pinch of salt. They are friendly, approachable and love to make new connections.

Topics They Care About

Entrepreneurial Success
Co-founded Keap and co-wrote the book "Conquer The Chaos" to help small business owners simplify growth and manage their work-life balance.
Marketing Automation
His company, Keap, is a leader in the CRM and marketing automation space, indicating a deep professional focus on this technology for small businesses.
Customer Experience
Previously held roles as Chief Customer Officer and VP of Customer Service, showing a career-long dedication to supporting and satisfying customers.

Media Appearances

Small Business Success Podcast 023 — What is a Scott Martineau?. Featured in Keap – Small Business Success Podcast

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Small Business Success Podcast 000 – The Founders' Story (featuring Clate Mask & Scott Martineau). Featured in Keap – Small Business Success Podcast

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Marketing Playbooks for Strategic Growth feat. Scott Martineau of Keap. Featured in YouTube

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Work History

8-2016 - 10-2020
Chief Customer Officer at Infusionsoft
3-2014 - 3-2016
Sr. VP of Product Strategy at Infusionsoft
1-2012 - 2-2014
VP of Demand Generation at Infusionsoft
3-2010 - 1-2012
VP of Customer Service at Infusionsoft
8-2001
Co-Founder at Keap

Education

1994 - 2000
Bachelor of Science (B.S.) from Arizona State University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Chandler, Arizona, United States Job Level : Leadership Designation : Chief Customer Officer at Infusionsoft
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Insights For Selling To Scott

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Be friendly and entertaining in your conversation
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Avoid cutting into their flow
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Scott is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Scott

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Scott move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Scott take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Scott

Personality Compatibility


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