Senthil Kumar

Enthusiast
DISC Type : i

Chief Executive Officer at Appasamy Associates

Chennai, Tamil Nadu, India

Overview

Senthil Kumar is the Chief Executive Officer of Appasamy Associates, a leading Indian ophthalmic equipment manufacturer. He is a transformative growth leader with over 25 years of experience in the medical device industry, primarily with Alcon, where he held senior roles including Head of Emerging Markets for Asia. He holds a Bachelor of Engineering in Electronics.

He has a demonstrated history of managing large-scale operations, having previously led a team of 850 people and held full P&L responsibility for Alcons business across seven countries in Asia.

Personality Overview

Consensus Focused

Amiable & Agreeable

Story Driven

Unlike D or C types, they are convinced more by stories and testimonials.  They are more about building relationships than just cutting deals. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Ophthalmology Devices
He has built a 25+ year career in the ophthalmology devices sector and now leads one of India's largest manufacturers of ophthalmic equipment.
Go-to-Market Strategy
His experience includes building new teams, devising go-to-market strategies, and executing successful product launches to capture market opportunities.
Asian Emerging Markets
He was previously Head of Emerging Markets for Asia at Alcon, managing a cluster of seven countries and holding full P&L responsibility for the region.

Media Appearances

Appasamy Associates CEO Mr. Senthil Kumar highlighted in India’s growing role. Featured in Facebook

See Now

Work History

1-2024
Chief Executive Officer at Appasamy Associates
4-2016 - 1-2020
Head of Emerging Markets - Asia at Alcon
1-2013 - 3-2016
Country Manager ( GM ) at Alcon
5-2011 - 12-2012
Commercal Director (Surgical & Pharma) at Alcon
1-2009 - 4-2011
Business Unit Head at Alcon

Education

1988 - 1992
Bachelor of Engineering - BE from Marathwada University

More Information

Social Presence :

Prographics :

Exp : 27 Location : Chennai, Tamil Nadu, India Job Level : Leadership Designation : Chief Executive Officer at Appasamy Associates
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Insights For Selling To Senthil

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Give them the opportunity to lead the conversation where possible
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Senthil is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Senthil

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Senthil move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Senthil take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Senthil

Personality Compatibility


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