Senthilnathan Mariappan

Examiner
DISC Type : cs

Global Head of Product Management - Traction Division at ABB

Baden, Aargau, Switzerland

Overview

Senthilnathan Mariappan is the Global Head of Product Management for ABBs Traction Division, with over 20 years of experience in the railway industry. He leverages his expertise in power electronics and traction systems, along with degrees from ETH Zürich and PSG College of Technology, to lead a global team in decarbonizing transportation.

He is passionate about developing talent within his field, frequently sharing opportunities for both experienced leaders and junior product managers to join his team. Senthilnathan actively promotes innovation in sustainable mobility and energy-efficient solutions for rail, e-buses, and other vehicles.

He proudly shared the 900th edition of the ABB Review, which highlighted Bordline® ESS, a high-performance lithium-ion battery for rolling stock developed by his division.

Personality Overview

Tough To Convince

Late Adopter

Unexpressive

They tend to be clear about their needs and limitations and are unlikely to promise too much.  They do not like taking risks at all and go for proven options in the end. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Sustainable Transport
His work and public posts are focused on energy-efficient solutions and driving innovation in sustainable mobility for rail, e-buses, and off-road vehicles.
Energy Storage Systems
Manages and actively recruits for product managers in battery energy storage systems, a key component in his division's portfolio for decarbonization.
Power Electronics
A core technical competency listed in his profile, underpinning his work in traction converters and railway propulsion systems for over two decades.

Media Appearances

Senthilnathan has no verified media appearances

Work History

9-2024
Global Head of Product Management - Traction Division at ABB
2-2020 - 9-2024
Team Leader, Product Management, Railway Propulsion and Energy Storage Systems at ABB
3-2014 - 1-2020
Global Product Manager, Traction Converter and Energy Storage Systems at ABB
8-2012 - 2-2014
Senior System Engineer, Traction Converters at ABB
6-2009 - 8-2012
System Engineer, Traction Converters at ABB

Education

2015 - 2018
MAS MTEC from ETH Zürich
1999 - 2001
Master's Degree in Engineering from PSG College of Technology

More Information

Social Presence :

Prographics :

Exp : 24 Location : Baden, Aargau, Switzerland Job Level : Mid-senior Designation : Global Head of Product Management - Traction Division at ABB
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Insights For Selling To Senthilnathan

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Be firm in your communication and stay in control
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Senthilnathan is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Senthilnathan

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Senthilnathan move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Senthilnathan take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Senthilnathan

Personality Compatibility


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