Tobias Keller in

Tobias Keller

Questioner · DISC type c
VP Head of global Product Management, Portfolio & Marketing Semiconductors at Hitachi Energy
📍 Zurich, Switzerland

Tobias Keller is the VP Head of Global Product Management, Portfolio & Marketing for Semiconductors at Hitachi Energy. He is a leader in the high-voltage space, contributing to the industrys transformation from Si to SiC. A Senior Member of the IEEE, he holds a degree in Electrical Engineering and is a frequent speaker at industry events.

Drawing from his experience as a fire brigade commander and a mountain climber, Tobias is passionate about leadership that is built on trust, honor, and vision. He focuses on motivating teams to tackle demanding situations and surpass their perceived limits. He is also a proponent of volunteerism, particularly in community fire brigades.

He applies the leadership principles he learned as a commander of a public fire brigade to his corporate executive role.

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Experience
25 Years
Current Role
VP Head of global Product Management, Portfolio & Marketing Semiconductors
Job Level
Senior
Location
Zurich, Switzerland
Personality Overview

How Tobias shows up

Value Seeker
Not Easily Convinced
Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Priorities

Topics Tobias cares about

Power Semiconductors
He frequently speaks on the crucial role of power semiconductors in advancing the future of power grids and enabling the energy transition.
Leadership & Motivation
He believes in leadership based on trust and vision, not hierarchy, drawing from his background as a fire brigade commander to motivate teams.
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Career

Work history

9-2024
VP Head of global Product Management, Portfolio & Marketing Semiconductors
Hitachi Energy
10-2023 - 8-2024
VP Head of global Product Management & Marketing Semiconductors
Hitachi Energy
10-2021 - 10-2023
VP Head of global Product Management Semiconductors
Hitachi Energy
7-2020 - 10-2021
VP Head of global Product Management Semiconductors
Hitachi ABB Power Grids
10-2019
Chief fire brigade ABB
ABB Switzerland Ltd
In the press

Media appearances

Hitachi Energy advances its semiconductor technology with first 300‑mm wafer for IGBT. Featured in Hitachi Energy (news and events)
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Education
2001 - 2004
Dipl. El. Ing FH
FHNW University of applied science
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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