Seth Ellertson

Doer
DISC Type : ds

Chief Revenue Officer at Net at Work Inc.

Raleigh-Durham-Chapel Hill Area, United States

Overview

Seth Ellertson is the Chief Revenue Officer at Net at Work Inc. , specializing in leading high-performing teams in the SaaS, ERP, and CRM sectors. A University of Michigan alumnus, his colleagues and partners describe him as a driven, articulate, and reliable leader focused on exceeding growth targets and simplifying complex sales environments for his teams and clients.

While his public profile centers on his professional achievements, his active participation as a podcast co-host suggests a passion for broader business strategy and thought leadership. His long history with Sage and Net at Work indicates a deep loyalty and commitment to the business technology community.

He is a multi-year recipient of the Sage Inner Circle Award, an honor given to top performers who exceed their annual plan by over 105%.

Personality Overview

Long-term Focused

Deliberate Doer

Strategic Planner

Reading between the lines and seeing beyond your words comes naturally to them.  They might take some time to make their mind up but once they do, they don't change it easily. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Revenue Growth Strategy
As CRO, his entire career is built on driving revenue, leading sales organizations, and executing growth strategies for tech companies.
Entrepreneurial Operating System (EOS)
He co-hosts the Cloudcast podcast, which recently featured an episode on implementing the EOS framework to help businesses clarify their vision and strategy.
SaaS and ERP
His career at Sage and Net at Work, along with his posts about Sage Intacct and X3 ERP, demonstrates deep expertise in this software category.

Media Appearances

Seth Ellertson – Chief Revenue Officer, Net at Work Inc.. Featured in The Org

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Work History

11-2019
Chief Revenue Officer at Net at Work Inc.
11-2011 - 11-2019
Vice President of Sales at Net at Work Inc.
10-2006 - 2-2008
Director, Key Accounts at Sage
11-2011
Sr. Director, Sales at Sage
Regional Sales Manager at Sage

Education

1994 - 1997
BA from University of Michigan
Education details unavailable from Mt. Pleasant High school

More Information

Social Presence :

Prographics :

Exp : 15 Location : Raleigh-Durham-Chapel Hill Area, United States Job Level : Leadership Designation : Chief Revenue Officer at Net at Work Inc.
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Insights For Selling To Seth

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Use phrases like 'your team deserves', 'best in class' etc.
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't take their patience for granted, avoid long-winding sermons
  • Don't go over them unless you are left with no other option

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Seth is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Seth

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Seth move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Seth take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Seth

Personality Compatibility


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