Shalonda Willis in

Shalonda Willis

Enthusiast · DISC type i
Director of Demand Generation, Brand & Content at BigID
📍 Greenbelt, Maryland, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
13 Years
Current Role
Director of Demand Generation, Brand & Content
Job Level
Mid-senior
Location
Greenbelt, Maryland, United States
Personality Overview

How Shalonda shows up

Non-Confrontational
Story Driven
Amiable & Agreeable

Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Priorities

Topics Shalonda cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

4-2026
Director of Demand Generation, Brand & Content
BigID
3-2024
Senior Demand Generation Manager, Brand & Content
BigID
4-2023
Demand Generation Manager
BigID
1-2020 - 8-2022
Brand Marketing Manager
Optoro
10-2019 - 1-2020
Social Media Manager
Optoro
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2005 - 2009
High School Diploma
Eleanor Roosevelt High School
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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